Someone sent me “Why I Will Never, Ever Hire a Social Media Expert” this morning and asked me what I thought. In it, Peter Shankman talks about how he’ll never hire a “social media expert.” It’s a scathing article that touches on what’s happening right now in online marketing. Namely, businesses flock to a “tool” […]
Tag: marketing
[My Guest Post] Hunting Down the Value of Social Media at SFWA.org
It’s been almost forty-five days since I turned off social media, and this experiment has taken on a life of its own. One thing that’s happened, which was not what I had expected, is that my hiatus has turned into a period of self-discovery and growth. Today, I talk about the impact this experiment has […]
[My Guest Post] An Author’s Marketing Mistake
First week of May? Must be time to tell you about this month’s guest post at the How To Write Shop. Today I take a look at a common mantra I hear time and time again from authors and artists. Many people I’ve talked to never want to promote or even mention their previously published […]
Need a Little Help from You (My Readers)
Hi, So after being poked and prodded I’m finding I need to come up with a banner ad to promote The Queen of Crows. I feel I’m a little limited because I don’t have Photoshop and I don’t have the patience to learn GIMP. Instead, I use Paint.net. With various plug-ins and whatnot, there’s a […]
Why Writers Suck at Marketing
Writers and marketing. In this digital age, the two words are becoming synonymous, but to what end? Having been on both sides of the fence, this is a difficult post for me to write. This isn’t the sort of thing I care to admit or highlight to people, because writers are a unique breed. Immersed […]