Google’s Blogger: Pros and Cons for Freelancers

Last year, when I started learning about SEO and blogging I tried an experiment. The goal was to learn as much as I could about Blogger (owned by Google) to build visibility and get some readers. After months of toying around with different aspects, I’d like to share with you the pros and cons of this free blogging software so you can ascertain whether or not it will work for you.

Setting Up Blogger

I found that there are quite a few good things about Blogger from a usability standpoint. First, it’s super easy to set up, especially if you don’t have a lot of technical or programming skills. You can easily rearrange the on-page elements to get the look you want, with a variety of themes that don’t take a lot of time to customize. I’d say truthfully, that you could get started blogging through Blogger within a half an hour.

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