Today’s guest post about self-publishing is brought to you by author and game designer Jess Hartley. Jess is a professional writer who is experimenting with different options to expand her readership and engage existing fans. Due to recent trends in technology and on-line marketing options, it is easier for a writer to self-publish today than […]
Category: Consulting and Marketing
On Dealing with Bloggers and the Press
Today, I’m going to put on my project manager hat and share with you some of my frustrations working for FlamesRising.com. Because I work as a professional marketer for my day job, I’ve been able to translate a lot of my knowledge and test the things I’ve learned through this website. FlamesRising.com is a horror, […]
“Brand” Mistakes You Don’t Want to Make
One of the things that I find really interesting, is how many authors and publishers treat their public relations and marketing channels. (This can include reviews, interviews, appearances, etc.) The “old think” was that PR was something you needed to pay for. You’d incorporate your PR with your marketing, and you’d work with other “paid” […]
Tips on How to Be a Pro | Part 3 of 3
Thanks for your feedback on this series about “How to be a Pro.” Even though I could go on forever about the importance of being a professional, I’d like to wrap up this topic by offering more tips from other pros and ten more nuggets to consider. First, here are the links to the first […]
Tips on How to Be a Pro | Part Two of Three
Last time, I kicked off the series with a quote from Jennifer Brozek and offered some Tips on How to be a Professional for part one of this three part series. So far, this topic has been pretty popular so I’d like to continue it with more tips and quotes from other professionals working in […]