One of the marketing techniques I’ve been seeing more and more of lately are authors and publishing houses providing readers with free samples in multiple formats. Short stories, online spoilers and free books have been circulating through the web, conventions, and bookstores. Publishing giant Tor books offers both free downloads of books and free books […]
Tag: marketing
You Can Market Your Work with Video
Take a look at this YouTube! video that horror writer David Wellington put together for his book “13 Bullets.” The concept, as you can see, is pretty straightforward — a guy walks into a studio to turn into a vampire. The promotion for the book is pretty short, and the tagline is catchy, “Vampires that […]